About this eBook

Think there’s no easy way to improve your Direct Marketing performance? Think again. With new Direct Marketing automation technology, you can easily consolidate all your Direct Marketing programs in a single, centralized digital platform and eliminate the marketing and operational inefficiencies that have stifled your Direct Mail capabilities and hampered your Direct Marketing performance.

Within this eBook, you’ll discover how the adoption of DM technology allows for…

• The generation of hyper-personalized, lower-volume programs
• Automation of the vendor bidding process and assurance of competitive pricing
• Retention of budget and staff, and an increase in employee satisfaction
• Ultimate integration of Direct Mail, Digital and social media