KleerMail's Direct Marketing Blog

Ben Barker

Ben Barker
With a varied background in content marketing, Ben spends his days developing KleerMail’s content strategy for lead generation and sales enablement, developing content assets across various forms of digital and print media, managing KleerMail’s marketing database and expanding KleerMail’s brand recognition and presence.
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Recent Posts

Ben Barker
May 31, 2021

Security Implications of Legacy Direct Mail Processes

Knowing the complexities of Direct Mail planning, execution and reporting in enterprise environments, you understand the need for sharing information across a variety of systems, internal team ...

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Ben Barker
October 29, 2019

Boost Your Account-Based Marketing Strategy with Personalized Direct Mail

Account-Based Marketing is not a foreign concept in enterprise Business-to-Business (B2B) marketing organizations. The process of identifying target accounts, building personas and crafting messaging ...

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Ben Barker
October 10, 2019

Debunking 4 Myths About Consumer Interactions with Direct Mail

With 23.14 billion connected devices in use worldwide, people are constantly exposed to their desktops, laptops, tablets, smartphones, and other smart devices. The constant immersion provides ...

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Ben Barker
September 19, 2019

What to Expect from the KleerMail Blog

Hello, and welcome to the KleerMail Blog! We’re excited to have you here and hope you find the content we’re providing beneficial to your growth as a Direct Marketing professional.

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