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eBook: 5 Steps for Optimizing Direct Mail Testing

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About this eBook:

With this 5-step guide, discover how you can leverage digital technologies to streamline, simplify and transform your Direct Marketing testing.

This eBook details...

  • How to establish testing goals and replicate successful campaigns through iteration
  • Four ways automation increases your speed to market
  • The benefits of machine learning, including minimized risk, success at scale and predictive insights
  • And much more!